Business Model

Streamlining referrals earnings in a unified ecosystem.

The platform's revenue mainly stems from credits and assets utilized for in-game features and as stakeholder assets, available in individiual purchases or larger bundles in lootboxes.

The revenue is shared among five distinct parties: Affiliates, Tokenholders, Partners, Operations, and Shareholders, each getting a 20% slice. Affiliate lootboxes are vital for revenue sharing, with different tiers providing various bonuses and larger credit bundles.

Total Revenue

Revenue on the platform primarily comes from the sale of of c redits used for in-game features and assets. Credits can be obtained in $1 refill packages or bundled in larger units known as Lootboxes. There are two types of Lootboxes:

Game Lootboxes, which can be purchased through in-app purchases in the native game app, and Affiliate Lootboxes, which can be acquired by depositing either XRP (Ripple) or USDC on the web-based affiliate app. Revenue is classified into two main types:

• Gross Revenue (GR)

• Net Revenue (NR)

Gross Revenue (GR) represents the total amount an end user spends on the platform. For example, a $1 purchase by a user translates to $1 Gross Revenue. Net Revenue (NR) is calculated by subtracting direct expenses from the Gross Revenue, resulting in Net Revenue.

Net Revenue Calculation

Direct expenses are divided into two main categories:

• App Store Fees

• Game Prizes

App Store Fees are incurred, averaging 25% of the Gross Revenue. Game Prizes, set at 25% of the Gross Revenue, are allocated to cash game prizes, excluding any revenue from the sale of Affiliate Lootboxes. As a result, a Net Revenue margin of 50% is achieved:

Gross Revenue (GR)	$1.00
Transaction cost (25%)	$0.25
Prizes (25%)	$0.25
Net Revenue (NR)	$0.50

This breakdown clarifies the revenue generation and calculation model, providing a transparent framework for comprehending the platform's financial dynamics.

Net Revenue Distribution

The platform's Net Revenue is efficiently distributed among five distinct parties, with each transaction being allocated in real time as follows:

Affiliates	20%	Allocated through the affiliate bonus model, promoting a rewarding affiliation.
Tokenholders	20%	Divided into two segments - 10% as token bonus and 10% as pool bonus, enhancing the value proposition for affiliates.
Partners	20%	When applicable, this share is typically divided between a partner and a star influencer, fostering collaborative growth.
Operations	20%	Dedicated to covering all development, operational, and server costs, ensuring smooth platform functioning.
Shareholders	20%	This portion is the owners' share, aimed at covering their return on investments, aligning with long-term growth prospects.

Net Revenue payouts are executed according to the source of Revenue, ensuring a transparent and efficient distribution:

• Net Revenue generated from transactions outside the app stores is distributed in cash in real-time, allowing immediate financial recognition.

• Net Revenue originating from transactions within the app stores is distributed in tokens in real-time, offering a tangible asset for platform engagement.

• Tokens received as a bonus can be traded through the token trading pool, accessible post-listing, providing a liquid avenue for realizing bonuses.

Through this structured distribution and payout model, the platform ensures fair and immediate distribution of Net Revenue, fostering a balanced and rewarding ecosystem for all stakeholders involved.